About Us

We believe that home decor is more than just aesthetics-it’s about shaping the way people feel, live, and connect with their spaces.

In today’s fast-paced world, especially in urban Pakistan, we create modern, functional, and soothing designs that bring a sense of calm and purpose to every home.
Our philosophy embraces sustainability, space efficiency, and a seamless blend of tradition and modernity. Each piece we offer is thoughtfully designed to declutter, inspire, and enhance well-being, using durable, high-quality materials that stand the test of time. With a deep respect for cultural heritage, we integrate handcrafted elements like rattan, cane, and brass into contemporary interiors, creating a fresh and timeless aesthetic.
Ether & Flame is more than a brand-it’s a lifestyle. It’s about crafting spaces that are warm, welcoming, and truly feel like home.

Our Story

Born from a passion for design, craftsmanship, and intentional living, Ether & Flame was created to redefine modern home decor in a way that is both functional and soulful.
Our journey began with a simple realization-homes in Pakistan are evolving. With rising urbanization, smaller living spaces, and an increasing need for peaceful, clutter-free environments, traditional home decor alone couldn’t meet these changing needs. We saw an opportunity to craft designs that preserve cultural heritage while embracing contemporary aesthetics.

At Ether & Flame, we curate and create thoughtfully designed pieces that:
• Bring calm and balance into everyday living.
• Complement traditional elements while maintaining a modern touch.
• Encourage sustainability through quality, long-lasting decor.
• Celebrate Pakistani craftsmanship by integrating hand-carved wood, natural fibers, and artisanal textures.
As we grow, our mission remains the same: to design homes that feel as good as they look. Because your home is more than just a space-it’s where your life unfolds, memories are made, and where you find your peace.